INFO DESIGN

poster of the Meiki app. A mascot pig with facts bubbles

Meiki
Client: Oesterreichische Nationalbank | Year: 2023 | Role: Identity, Editorial, Illustration
A campaign identity, posters, flyers and a school workbook that teach children about money – playful for kids, credible for educators.

Open workbook with exercises on fixed and variable costs, price comparison, and cartoon icons.Open book showing a table of contents in German with numbered missions and a green rocket illustration.Open book showing a German educational activity about saving money and loans with illustrations and text.Open book spread showing step-by-step German craft guide to making a coin-saving pig from a plastic bottle.
Informational flyer for the Meiki educational app by the Austrian National Bank, featuring app previews and financial literacy content for children.

Result
A fresh visual approach for the National Bank’s financial education, distributed to schools across Austria.